After about 70 years, Albini Group brings cotton growing back to Italy thanks to a partnership with Gest, a trailblazer Foggia-based company that produces 100% Made in Italy clothing.
Biofusion® – Italian Selection is an ambitious project born from the combination of the know-how and the experience of two Italian companies who decided to collaborate to achieve a common goal: the creation of the first organic and scientifically traceable cotton in Italy.
The numbers speak for themselves: 47 hectares of fields, entirely cultivated with organic cotton; 200 bales of cotton collected, that is 44,000 kg of cotton which give life to 30,000 kg of yarn which, once woven, will be transformed into 120,000 meters of high quality cotton fabric.
An Italian organic cotton
Biofusion® – Italian Selection cotton is grown by local farmers at the Posta Faugno farm, in an area in the province of Foggia, Puglia, where organic farming has been practiced for years.
To make organic cotton that meets the highest standards of quality and sustainability, growers at Posta Faugno Farm have selected only superior GMO-free seeds, eliminating the use of pesticides and chemicals from the farming process.
A fully traceable cotton
In addition to being organic, Biofusion® – Italian Selection cotton is scientifically traceable from the field to the fabric thanks to an innovative method based on forensic science. This process makes it possible to guarantee the origin, the quality and an ethical and sustainable production of this raw material.
A cotton that grows to the rhythm of music
This cotton is grown through the ‘armonicoltura’ – a technique that affects the growth of cotton, increasing its production and quality through a carefully selected playlist with musical frequencies up to 432 Hertz.
